1xBet white label sportsbook http://1xbet-giris.xyz/ kickstarts Melbet development
1xBet is preparing to meet the challenge of producing “modern, in-demand, simple and high-capacity betting products” for white label partners such as Melbet.com.
The sports wagering company has set about obtaining more licences to raise the quantity of countries it can operate in, through both its B2C product and new B2B partnerships.
Evgeniy Kiriushin, Mind of Business Development for 1xBet, said: “Last year, because we received so many requests for B2B structured partnerships, we made a decision to make several white labels.
“The knowledge turned out to be quite successful, which stimulated the new B2B path for our company. Melbet.com shows active development since operating the new platform.”
1xBet, whose main operational activity is certified by the authorities in Curacao, feels it can cope with the needs of multiple partners, having set up support services to perform 24/7 with offices in Lithuania, Latvia, Belarus, Moldova, Hong Kong, Philippines, Colombia, Spain, Cyprus, Ukraine, spanning a number of different time zones.
Kiriushin continuing: “We have already built up significant experience in operating our B2C platform in different countries across several continents. This implies we understand exactly what our players need.
“Obviously, global design changes extends enough time, but we are focused on producing modern, in-demand, simple and high-capacity betting products. We try to make our product as clear and simple for everybody as possible, while implementing almost all design suggestions from our B2B companions.
Andrea Pirlo joins 1xBet as brand ambassador
Andrea Pirlo, one of the most revered players in recent football history, has joined 1xBet as a brandname ambassador in a deal that will run for the whole of 2018.
Pirlo, who’ll feature in 1xBet advertising campaigns and take part in marketing events, made this announcement on his Facebook page: “I’m glad to announce my ambassador collaboration with 1xBET company. We’ve many good occasions forward!”
In the meantime, a declaration from the 1xBet press service read: “We have put a lot of thought into choosing our ambassador. Being a constantly growing brand, we needed a distinctive personality because of this role.
“Andrea Pirlo ticks all the boxes. We’ve a lot in common; Pirlo has always well known his opponents, implemented the principles of fair play and was large with his assists. Similarly, at 1xWager we value our customers and companions and we respect our competitors.
“Andrea Pirlo is a legend and we are honoured to work with him. He’ll help engage our target audience all around the globe. Joining makes with one of the world’s biggest football stars is the first in a number of ambitious projects planned by 1xBet for 2018.”
Before retiring at the end of the 2017 MLS season, Pirlo enjoyed a decorated career in football, earning six Serie A game titles, two Coppa Italia’s, two Champions League’s and the FIFA World Cup in 2006, where he won more ‘man of the match’ awards than any other player.